Strengthening Cybersecurity for Competitive Advantage



Breaches are increasing for companies of all sizes and industries since the number and sophistication of hackers has increased. Indeed, those in the defense or other critical infrastructure industries are also targets of nation-state hackers. This is spurning increased media coverage impacting the reputation of companies, large and small.


While pandemic-driven shutdowns forced many executives to prioritize liquidity and retaining key customers and employees. It’s time to move cybersecurity investments near the top of your priority list. Not doing so may risk losing to competitors. Here’s why:


All Businesses are Digital – To Some Extent

Employee records, customer orders, supplier data, intellectual property, financial or regulatory information, not to mention email are all electronic and moving in-out of companies’ every day. With cyber-attacks growing, the risk of a breach is increasing.


Stakeholders are Demanding It

Customers are expecting their suppliers to have strong cybersecurity measures in place, since a breach exposes their valuable data. The same is true for a company’s partners, suppliers, and employees. Finally, investors, bankers and board members expect companies to continually strengthen their cybersecurity maturity posture, thereby lowering risk of a breach.


Companies that fall behind are likely to lose customers, employees, and other key constituents. The time is now to review your program and develop an action plan to strengthen it and align it with your business’ priorities. Even addressing your program’s vulnerabilities in small/bite-size chunks can go a long way to mitigating your risk.


About Axiotrop, LLC:


AXIOTROP’s mission is to make cybersecurity accessible, attainable, and sustainable for small and medium-sized businesses so they remain competitive and poised for growth. We simplify cybersecurity by working closely with businesses to right-size their program for their needs, resulting in client retention, business expansion, and reduced risk.